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Custom Publishing
Because of the growth
of wine tourism we developed Wine Country Magazine in South Australia in Spring 2001. Since
that time the concept has been expanded to other states as a stand alone publication
as well as being included as part of Australia’s number one consumer
wine magazine Winestate.
This has now become a
very flexible tool to highlight various regions and can be added to the
existing features within Winestate Magazine
or used as a tool which can
be used at the cellar door or as
part of a direct mail campaign.
These custom
publications have the highest retention rate of any similar publication or
brochure because it has credible wine reviews from Winestate included.
It is picked up
and kept for further trips as it is
so rich in information about where to stay, eat and go for the next visit
to a particular wine region. We are now creating special editions region by
region also.
Our Custom Publications will get your message across
to a wide range of people keen to go out to see the wine regions, taste the
food, spend the night and indulge themselves.
Our
Custom Publications are distinct in that they cater solely to all the major
wine regions of Australia, and are targeted at the wine traveller who wants
to be guided as to what each region can offer.
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