|
Custom Publishing & Regional Features
Because of the growth of wine
tourism we developed Wine Country Magazine in South Australia in Spring 2001. Since that
time the concept has been expanded to other states as a stand alone
publication as well as being included as part of Australia’s number one consumer
wine magazine Winestate.
This has now become a very
flexible tool to highlight various regions and can be added to the existing
features within Winestate Magazine or
used as a tool which can be used at the cellar door or as part of a direct mail campaign.
These custom publications
have the highest retention rate of any similar publication or brochure
because it has credible wine reviews from Winestate included.
It is picked up and kept for
further trips as it is so rich in information about where to stay, eat and
go for the next visit to a particular wine region. We are now creating
special editions region by region also.
Our Custom Publications will
get your message across to a wide range of people keen to go out to see the
wine regions, taste the food, spend the night and indulge themselves.
Our Custom Publications are
distinct in that they cater solely to all the major wine regions of
Australia, and are targeted at the wine traveller who wants to be guided as
to what each region can offer.
|